PARTICIPANTES

Heikki Haldre, CEO en Fits.me Virtual Fitting Room

Virtual Fitting Room, will show extremely cool upcoming technologies that will shake the foundation of the retail (online and offline). He will talk how technology will shape the consumers purchase behavior, and what the retailers should do about it. Sales are shifting to internet at roaring speed, and retailers are racing to stay atop of the new innovation. Those who will know what to expect from the future will have competitive advantage, the others will close the doors. Fits.me is the winner of Innovator 2010 Award. February’s Wired Magazine dubbed Fits.me’s shape-shifting cyborgs the “Styleborg” of fashion.

Biografía:

Heikki Haldre represents Fits.me Virtual Fitting Room. Heikki believes the analysts who declare that 1-in-4 brick-and-mortar clothing shops will close by 2018 - and he’s got data to support it. As technology evolves, the online apparel retailers can both maintain and grow their markets by replicating the brick-and-mortar experience – and make it better. They can give customers ability to try clothing virtually - without going into the shop while knowing their purchases will fit the way they want.